by Gabriela | May 12, 2015 | Doing business
I love it. But Latin America is not for everyone. And here are six reasons why. 1- You are not sure. Latin America will demand resources and commitment. You can never be 100% sure, but if you are really hesitating, make sure you invest in some market research and...
by Gabriela | Mar 25, 2015 | Doing business
Working multilingually on a daily basis, there’s no escaping Google Translate, love it or hate it. Every export team in the world knows that. So let me share with you my opinions, and my true feelings, about this tool… Why I love Google Translate Yes, I speak five...
by Gabriela | Mar 6, 2015 | Doing business
It’s International Women’s Day on Sunday (8th March), so let me tell you about three well-known Latin American women, all in politics, and what they can teach exporters about doing business in this region. 1- Cristina Fernandez, President of Argentina She’s having...
by Gabriela | Feb 19, 2015 | Doing business
As we discussed on a recent blog post, sometimes the devil’s in the detail, and exports are no exception to this rule. Even if you get the big picture right, how about saving yourself one or two headaches when exporting to Latin America? Let’s see if the following six...
by Gabriela | Feb 14, 2015 | Doing business
Retail is hot in South America. And supermarkets are leading the way. I am the sort of person that finds it interesting to pop into a supermarket every time I visit a new city. Call me weird, but I find it fascinating. What do people buy in this city? How do they...
by Gabriela | Nov 21, 2014 | Chile, Doing business
Santiago de Chile is a city I always look forward to travelling to on business. Crossing the Andes is the highlight of my two-and-a-half hour flight from Montevideo, but there’s so much to look forward to when I arrive in Chile’s capital. So what is it...
