Send the big guns

Senior management & exports: a Latin American perspective At the recent #gotogrow launch event at the City Hall in London (which I followed from Uruguay on Twitter), Sarah Wood from Unruly mentioned one of her top advice for exporting service firms in London: send...

4 export lessons from Copacabana

Don’t get me wrong. I wasn’t lying on Copacabana beach thinking about exports earlier this month. I was actually more focused on having a fantastic time in one of Latin America’s most emblematic cities. However, these things happen, your mind wanders and your first...