I still remember when, about seven years ago, the MD of a British nursery goods company told me at a trade show in London that he wouldn’t target Latin America because “they don’t have money there – after all, don’t they all live in favelas?” *big sigh* Where do I start? Let’s give
I was recently on business in Costa Rica and Panama, two countries blessed with the most wonderful fruit in the world. Yet, the evident levels of obesity were difficult to ignore, as well as the overwhelming number of American-style fast-food restaurants. My European friends and colleagues are
If you are a frequent business traveller, you will know how to pack to almost every destination. Here I share with you five things that might not be so obvious, but that could come in handy when packing for Latin America… 1- Photo ID And I don’t mean just your passport. If you have a national
If you have done or intend to do business with Latin America, you will know that business in the region is “slow”. So I wanted to dig a little deeper for our readers and work out how “slow” is “slow” with a few real-life examples and some valuable snippets of information. The reasons
As you might know, I’m a big fan of Uruguay’s ExpoPrado – the largest agricultural show in Uruguay. And that’s partly because the show is so much more than that: it’s also the largest consumer show in the country, and a great place to test or launch products, network
When companies approach us looking for support, they have a clear objective of entering or at least assessing Latin American markets. Before working with them, we do evaluate whether we think they are ready for the region (and whether the region is ready for them!). What we don’t know is why
In the last post of our special series on some issues that, although usually neglected, are vital for British exporters doing, or planning on doing, business with Latin America, we discuss transparency (the two previous posts covered democracy and press freedom, and peace). I find that
