If you have done or intend to do business with Latin America, you will know that business in the region is “slow”. So I wanted to dig a little deeper for our readers and work out how “slow” is “slow” with a few real-life examples and some valuable snippets of information. The reasons
As you might know, I’m a big fan of Uruguay’s ExpoPrado – the largest agricultural show in Uruguay. And that’s partly because the show is so much more than that: it’s also the largest consumer show in the country, and a great place to test or launch products, network
Although the focus of our work tends to be on supporting UK companies get into Latin American markets, we sometimes take on different challenges, such as that of Sámago, a Uruguayan furniture design studio (with its own CNC manufacturing facilities). We are supporting Sámago (thanks to some
When companies approach us looking for support, they have a clear objective of entering or at least assessing Latin American markets. Before working with them, we do evaluate whether we think they are ready for the region (and whether the region is ready for them!). What we don’t know is why
In the last post of our special series on some issues that, although usually neglected, are vital for British exporters doing, or planning on doing, business with Latin America, we discuss transparency (the two previous posts covered democracy and press freedom, and peace). I find that
Last time, we discussed democracy and press freedom, and their relevance to exporters doing business in Latin America. Closely connected are two other factors that are important to take into account when researching these markets and designing your export strategy: peace and transparency. We’ll
When we research Latin American markets on behalf of British clients, I always make the point that looking just into GDP growth rate figures, or GDP per capita is not enough. Thorough analysis needs to take into account “macro” issues related to politics, how countries are run, their respect
